GROW MY MINDSET. BUILD MY BUSINESS.
About ROVEL

We Teach
MINDSET.
We Build
Entrepreneurs.

ROVEL — ROVEL Academy was built on the belief that every person — youth, teen, or adult — has the power to create the life they’ve always dreamed of. It starts with saying YES.

“Say YES to Living Your Dreams!”

Our Story

Born From a
Dream.

ROVEL was founded by Felicia Pizzonia, who watched too many brilliant young people — and adults — give up on their entrepreneurial dreams simply because they didn’t have access to the right education, mentorship, or community.

She saw a gap: most business education was either too expensive, too theoretical, or too focused on skills without addressing the most important ingredient — MINDSET.

ROVEL was built to fill that gap. We created a school that starts with the inner work — building belief, resilience, and clarity — and then layers on the practical business skills that turn ideas into real, sustainable ventures.

Today, ROVEL serves youth, teens, and adults across the country through our programs, courses, and community — all united by one powerful declaration: “Say YES to Living Your Dreams!”

Our Journey

How ROVEL
Grew.

Year 1
ROVEL is Founded

Felicia Pizzonia launches ROVEL with a single cohort of 25 students and a vision to democratize entrepreneurship education for youth and teens.

Year 2
Mindset Bootcamp Becomes the Core

After seeing the transformative impact of mindset work, we make Mindset Bootcamp the foundation of every ROVEL program. Skills without mindset don’t stick.

 
Year 3
Expanding to Adults

Responding to overwhelming demand, ROVEL opens its doors to adults of all ages — because it’s never too late to say YES to your dreams.

Today
1500+ Students & Growing

With 1500+ students across all age groups, 30 courses, 6 programs, and a thriving alumni community — ROVEL is just getting started.

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Students Enrolled
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Launch Their Own Venture
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Courses Available
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Age Groups Served
What We Stand For

Our Core
Values.

🧠

MINDSET First

We believe mindset is the root of all success. Before we teach business, we build the mental foundation — resilience, belief, and the courage to say YES.

🌍

Inclusive Access

Entrepreneurship education belongs to everyone — youth, teens, and adults — regardless of background or financial situation. Scholarships and flexible plans ensure no one is left behind.

💡

Real-World Skills

No fluff. Every lesson connects directly to skills you can use immediately to build, launch, and grow a real business — from day one.

🚀

Action Over Perfection

We teach students to launch, learn, and iterate. Waiting for the perfect moment is the enemy of progress. At ROVEL, we say YES and figure it out.

🏆

Excellence in Everything

We hold ourselves and our students to the highest standard — in their work, their character, and their commitment to their dreams.

🤝

Community & Accountability

You don’t build alone. Join a community of like-minded entrepreneurs who push each other to their highest potential.

Our Faculty

The People Behind
ROVEL.

Felicia Pizzonia

Founder & CEO

Entrepreneur, bestselling author, publisher, speaker, and sales strategist, Felicia Pizzonia has spent more than two decades helping individuals transform their ideas into businesses, books, brands, and movements. Having authored multiple books and mentored entrepreneurs across North America, she teaches the principles of mindset, sales psychology, personal branding, publishing, entrepreneurship, and business growth. Her mission is to empower people to live their dreams while building lasting impact, influence, and legacy.

Martin Rowinski

Head of Branding · CEO of Boardsi

Martin Rowinski is an internationally recognized branding expert, author, speaker, business strategist, and CEO of Boardsi. As a leader in corporate branding, executive positioning, and board-level leadership, he has helped organizations and entrepreneurs create compelling brand identities that drive growth, trust, and market authority. Martin teaches the art and science of branding, leadership, reputation management, strategic growth, and building influential businesses in a rapidly changing world.

Dr. John Demartini

Human Behavior Specialist

Dr. John Demartini is a world-renowned human behavior expert, educator, researcher, and bestselling author. For more than four decades, he has studied the psychology of achievement, values, purpose, and human potential. Through his teachings, students learn how to overcome limitations, increase self-awareness, align with their highest values, master emotional intelligence, and create extraordinary results in business and life.

Dr. Guillermo Castillo

Professor & Educator · Medical Doctor in Longevity Medicine

Dr. Guillermo Castillo is a medical doctor specializing in longevity medicine, educator, researcher, and lifelong advocate for learning and innovation. With a passion for helping individuals optimize their health, performance, and potential, he teaches wellness, longevity, critical thinking, leadership, communication, and personal development. His engaging approach bridges scientific knowledge with practical application, inspiring students to live healthier, longer, and more purposeful lives.

Sofia Perri

Business Strategist

Sofia Perri is a business strategist, entrepreneur, and mentor focused on helping individuals transform ideas into profitable ventures. With expertise in business planning, operations, growth strategy, branding, and execution, she teaches students how to think strategically, take decisive action, and build sustainable businesses. Her practical and results-driven approach empowers aspiring entrepreneurs to turn vision into measurable success and long-term impact.

Elizabeth Berkley

Actress · Author · Speaker

Elizabeth Berkley is an acclaimed actress, bestselling author, and inspirational speaker dedicated to helping individuals build confidence, resilience, and authentic self-expression. Through her work in entertainment, personal development, and youth empowerment, she teaches the importance of self-worth, emotional intelligence, leadership, communication, and navigating life’s challenges with courage and grace.

Ready to Transform Your Future?

Say YES to Living Your Dreams

Join hundreds of youth, teens, and adults who are building their futures. Applications are open now — and it’s free to apply.

Say YES to Living Your Dreams

Your Guided Entrepreneurship Journey Starts Today!

Applications are now open for youth, teens, and adults ready to build confidence, think bigger, develop real-world business skills, and turn ideas into action. Join ROVEL!

Say YES to your future!